Just Another Brick in the Paywall – March 17, 2011

Three relatively quick items for you today, all from paidcontent.org…what can we say, those guys are the experts…

First, Virgin’s “Project” iPad/tablet magazine has been around for a few months or so (despite the lack of fanfare), and for all that time it has been $2.99 an issue. But thanks to an American Express sponsorship, the next issue will be free… [paidcontent.org]

Second, we’ve been talking about News Corp.’s The Daily since before it even existed, but soon another News Corp. property (an already existing one) will opt to monetize its iPad/tablet app – Sky News (although it will be free for Sky subscribers)… [paidcontent.org]

And finally, while we’ve been expecting the New York Times’ paywall for several months now, we haven’t obviously seen it unleashed yet. And at least one prognosticator has thought that despite what it has said, the Times won’t actually go through with its plans. But at the same time, other companies have been in similar positions in the past (at least Microsoft and Twitter) and made an unexpected move as well… [paidcontent.org]

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Just Another Brick in the Paywall – March 14, 2011

Some in the news publishing industry (and obviously some stronger than others…News Corp, ahem) have been quick to highlight the tablet as the industry’s “savior.” But if the Guardian’s experience is any indication – apparently users only access its app for news about seven times a month on average, and mostly when they can’t find a printed copy of the paper – maybe we shouldn’t be so quick to agree… [paidcontent.org]

Well, the New York Times’ paywall is expected any day(week?) now, but while the Times hasn’t implemented that yet, it has added a feature that displays the number of articles you as a Times reader have consumed over the last month… [Reuters]

Finally, not strict paywall news, but certainly related/relevant – according to Pew, only about 10% of users who get local news through an app on their mobile phone pay to do so… [Pew Research]

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Just Another Brick in the Paywall – February 11, 2011

Well, if this is any indication of what things will be like in the next couple/few months, Time Inc. just announced that it will be offering subscription versions of Sports Illustrated for both Android phones and tablets… [NY Post]

If nothing else, Rupert Murdoch certainly seems to understand public relations – as coverage of News Corp.’s new iPad newspaper The Daily is still proliferating on the web, he just bought 1.2 million of News Corp. stock this week [presumably] as a show of how confident he is in The Daily’s future… [Morningstar]

And speaking of The Daily, apparently it released an update yesterday that improves its performance, making it less ‘glitchy’ and also showed it can keep up with the rapid speed of news in today’s fervent media environment – changing covers three times in a day to reflect what was going on in Egypt recently… [paidcontent.org]

And finally, “why the NY Times will lost to the Huffington Post”… [Reuters]

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